Thanks for taking the time to read Breeze's privacy notice or privacy statement (“Statement”)! We have tried to keep it short and clear so that you can quickly find the information you are looking for in a transparent manner. We recommend that you read this privacy statement together with the Terms and Conditions, as they complement each other.

This Statement explains which personal data we collect and process when you use the Breeze service, available via an application (“App”) which can be downloaded from the Apple App Store and Google Play Store. Moreover, it explains how we store, protect and share this data, and with whom we share it. We keep the GDPR regulation as a standard for all users of our service (“Users”) but also mention the specific rights to Users within the EU and UK.

1. About us

The App is operated by Breeze Social B.V. and this is also the legal person responsible for the processing of the personal data. Breeze Social B.V. is located at Stationsplein 45, 3013 AK Rotterdam and can be contacted via mobile number +31 10 3220150 or email hello@breeze.social.

We have appointed a Privacy Manager. This is not a ‘data protection officer’ as referred to in Article 37 of the GDPR. However, it is someone who ensures that your data is processed in accordance with the law. The activities of the Privacy Manager include monitoring and dealing with questions and complaints. Our Privacy Manager is Philip van den Heuvel and can be contacted via privacy@breeze.social.

2. Information we collect and process

2.1 Personal information

When creating an account (“Account”) in our App, we may collect personal information such as your:

  • First name
  • Gender
  • Date of birth
  • Address details
  • Mobile number
  • E-mail address
  • Height
  • Photographs & short videoclips
  • Education information
  • Hobbies and interests

As well as the following special and/or sensitive personal data:

  • Sexual preferences
  • Any other information you decide to share in your profile, such as religious interests and political opinions.

We may ask you to verify your account and/or your identity to avoid any fake profiles to secure the safety of our Users. You can access and modify your personal information at any time via the App or choose to permanently delete your Account.

2.2 Information when younger than 18 years

As mentioned in our Conditions of Use, you have to be at least 18 years old to use Breeze. Hence, if you are less than 18 years of age, we request that you do not provide any personal information to us. We do not knowingly collect any personal data about anyone under 18 years of age and if we become aware that anyone under 18 has provided personal information to us, we will take appropriate steps to delete their personal information and prevent getting around our policy towards age. This may mean we retain information like your mobile number and prevent you from creating a new Account.

2.3 Additional information

You can choose to add additional information on your profile and/or provide us with additional preferences on the profiles you wish to see, for example, based on their age or height, which can be always changed manually. Moreover, we require certain information to organize the date such as the cities willing to date, preferences on the type of date, and your availability.

2.4 Device information

We may collect information about the device which is used when accessing the App such as the device operating system, model, and language.

2.5 Usage information

During the use of the App, data is collected such as your response to the suggested profiles, the status of your match, the messages you send to the Helpdesk, or messages you send to your match.

Moreover, when using the App, we collect error logging data and analytics data such as the pages visited or buttons clicked to tackle problems directly and improve the service for all Users. These tools are critical to our App experience, however, you may object to the collection (see section 4: Right to Object).

2.6 Cookies, or similar techniques, that we use

We use cookies on our website. This is a small text file that is stored in the browser of your computer, tablet, or smartphone the first time you visit our website.

We use the following cookies:

  • cookies with purely technical functionality. These ensure that the website works properly and that, for example, your preferred settings are remembered or to store data locally. These cookies are also used to make the website work properly and to optimize it.
  • cookies to perform analytics and research such as how many visitors use the website. These cookies collect information in an anonymized manner.
  • cookies placed by third parties. These are, for example, advertisers and/or social media companies.

You can unsubscribe from cookies by setting your internet browser in such a way that it no longer stores cookies. In addition, you can also delete all information previously stored via your browser settings.

3. Purpose and basis for processing personal data

Our main goal is to deliver on our promise and create a pleasant date experience for our Users. Under the GDPR (the EU data protection law) we have to set out the legal basis for why we use your data for various goals which contribute to the main goal.

In the scheme underneath the purposes included all data(sources) and their legal basis according to the legal processing grounds in Articles 6 and 9 of the GDPR (Article 6 explains the grounds on (general) lawful data processing and Article 9 is about the processing of special categories of personal data) can be seen.

GoalSource of informationLawful basis (and exemption)Explanation
To process and offer you our paid and unpaid services and features &
To deliver and execute on the promised services
Data subject – including sexual preferenceContractual Relationship & Public disclosure by data-subjectThe data is necessary for providing our service. Because sexual preference is a special category of personal data, the exemption of public disclosure is applied.
To verify your identity and to ensure the safety of our UsersData subjectLegitimate interestTo prevent any fraud, fake profiles and to prevent people <18 years old from registering in the App.
To improve our services for you and other usersData subject and the data perceived from your deviceLegitimate interestThe data processing is used for improving and further developing the App.
Contact you with information about our serviceData subject and the functions inside the appLegitimate interestIt is in our interest to be able to inform existing customers about our own products and services.
Resolve disputes between you and other usersData subject and the functions inside the appLegitimate interestTo be able to ensure the safety and security of our users and services.
Enforce the local law and our Terms & Conditions and Conditions of UseData subject, via the device and third partiesLegitimate interest & Legal obligationTo ensure our legal interest as best as possible, to protect our legal rights, and to protect our users from harm.

4. Rights within the EU and UK

Your rights with regard to the processing of your data under GDPR are explained below:

  • Right of inspection: You have the right to access your own data. This includes the questions on what the purpose of processing is, to which parties the data is provided and what the retention periods are.
  • Right to rectification: You can ask us to rectify your data immediately. You also have the right to complete incomplete data, for example by sending us an email.
  • ‘Right to be forgotten’: You have the ‘right to be forgotten.’ Upon request, we will erase your data without unreasonable delay. However, we may not always delete all of your data. Sometimes the processing is still necessary, for example, to comply with legal obligations or to make, exercise, or substantiate claims.
  • Right to restriction of processing: In principle, you have the right to have the processing of your data restricted, for example, if you believe that your data is incorrect or the processing of the data unnecessary.
  • Notification of rectification, erasure, or restriction: Unless it is impossible or involves a disproportionate effort, we will notify the recipients of your data of any rectification, deletion, or restriction of the processing.
  • Right to data portability: You have the right to transfer data. This means that you can make a request to receive your data. You can then save this data for personal reuse. You only have this right in relation to data that you have provided us yourself and if the processing is based on consent or an agreement to which you are a party.
  • Withdrawal of consent: If the data processing is based on consent, you have the right to revoke that consent at any time. However, the processing of your data for the period prior to the withdrawal remains lawful.
  • Right to object: In principle, you have the right to object to the processing of your data. After your objection, we will in principle stop the processing of your data.
  • Complaint to the Dutch Data Protection Authority or to the court: If you are of the opinion that the processing of your data violates the law you can contact our Privacy Manager, but you also have the right to lodge a complaint with the Personal Data Authority (AP) or go to court.
  • Restrictions on your rights: Sometimes we may restrict your rights, for example in the context of the prevention, investigation, detection, and prosecution of criminal offenses, such as fraud.

Any request can be addressed to our Privacy Manager. To ensure that a request has been made by you, we will send you a couple of control questions after receiving your request that you must answer before we can process the request. This is to protect your privacy. We will respond to your request as soon as possible, but at the latest within four weeks.

5. Automated decision-making and profiling

We use automatic decision-making by matching your profile with someone else's profile, however, this decision has no legal consequences or does not significantly affect you as a user of our App. Because of this, our automatic decision-making does not fall under Article 22 of the GDPR.

Automated decision-making and profiling are used to deliver our Service, more concretely:

  • based on both Users’ profiles and like-behavior, the service Cupido suggests relevant profiles to you. The suggestions can be based on both logic of the form “similar users to the User also liked this profile” and of the form “people with a certain characteristic like other users that have a certain characteristic”. You can control a large part of the selection process by the cities you wish to date and the ages and sexuality of Users you wish to date;
  • based on User preferences and living neighborhood connected to your Account, decide on the date location, and deal. Only overlapping deals are selected and the location is selected such that if one User lives there, this is given preference. This could lead to having to travel further in some cases, such as when your hometown is not an overlapping city.

In the profiling of Users, we only take provided personal information into account and we actively try to avoid any discriminatory decision-making. In case you feel disadvantaged by any automated decision-making, please contact us in the App or send an email to our Privacy Manager.

6. Sharing data with third parties

We at Breeze are aware that some of the personal information and other data you share with us is sensitive and are careful in sharing data. Therefore, we do not sell any data to third parties and have a different business model than other dating apps. Personal data is only shared in the context of executing an agreement with you and in order to comply with any legal obligation. To the extent that these third parties are to be regarded as processors, we have entered into a processing agreement with these third parties in which, among other things, security, confidentiality, and your rights are arranged. We remain responsible for these processing operations.

Disclosure of data to other Users

We are not the only ones that are responsible for your information, you are as well. This means if you are sloppy with your own information you might put not only yourself at risk but also the information of other Users. So we encourage you to be aware of who you give your phone to when signed in to Breeze and we also strongly discourage sharing screenshots of profiles as we are not responsible for the information that is disclosed that way.

7. Storage and retention of personal data

We aim to make the Breeze service globally accessible and hence use Google Cloud to host our service. Your personal information and personal preference information are stored in secured databases. Your photos are stored in secure cloud storage. Important to mention: Google does not have access to your data.

Retention by us of your personal data

After you delete your Account, we will not retain your personal data any longer than necessary for the purposes for which we have collected your data. We are, however, not responsible for any lost information, content, or photographs as a result of your decision to delete your Account. We will make reasonable efforts such that your Account is no longer visible to other Users on the App directly following the deletion.

The retention period may vary from case to case. Deleted information may persist in backup copies or, for example, some of it may need to be retained for a minimum period of time for tax or administrative purposes. In such cases, we will only retain data that is necessary to comply with our legal obligations. After the legal retention period, we will delete or anonymize your data.

In order to prevent misuse or abuse of Breeze after the deletion, we may retain some information, determined at our own discretion. For example, to prevent a User from trying to create a new Account after a breach of our Conditions of Use or any other law or regulations.

Retention by others of your personal data

After you have removed information from your profile or deleted your Account, there could be copies of (some of) your information available to others, to the extent that this information was shared with them. For example, other Users might have copied or stored some of your personal information (e.g. through a screenshot). As stated in section 6, this is beyond our control and we do not take any responsibility or liability for this.

8. Security

Breeze takes the protection of your data very seriously and takes commercially reasonable security measures to prevent misuse, loss, unauthorized access, unwanted disclosure, and unauthorized modification. If you have the impression that your information is not properly secured or there are indications of misuse, please contact our Privacy Manager.

As your Account and hence your personal information can be accessed via your mobile phone and be recovered through your email, please take appropriate actions to secure these and let us know if either of these has been compromised.

Moreover, we cannot guarantee the security of your personal information while being transmitted to our servers, so please know this transmission of data is at your own risk. We do not bear any responsibility, liability, or warranty for any breaches of security, damage to your device, or unauthorized use of your information.

9. Amendments to this Statement

We may revise this Statement from time to time. The most current privacy statement can be found on our website breeze.social. We recommend that you consult this privacy and cookie statement regularly so that you are kept informed of the changes.

In case we make changes that, in our sole discretion, are significantly substantive you will be noticed, for example, via an email to your Account’s email address or by posting a notice within the App. By continuing to access or use the App after those changes become effective, you agree to be bound by the revised Statement.

Effective date

This Statement was last updated on June 13th, 2022.